According to Presidential Communications Secretary Martin Andanar, the PSAs were created by award-winning director Brillante Mendoza.
Four of the anti-drug ads are 30-seconds long while another two lasts for two and half minutes said Andanar.
|Photo by ABS-CBN News|
Eugenio "Gabby" Lopez III, ABS-CBN chairman and his sister, Environment Secretary Gina Lopez, meanwhile, have committed to air the 30-second ads for free.
Andanar said Mendoza rendered his services for the ad, pro bono.
"Alam po natin na kapag nagpapagawa ng isang 30-seconder 'yung mga malalaking ahensya ay umaabot po ang gastos ng halos apat na milyon ang isang 30-seconder. Napaka-mahal niyan," he said.
"Pero, ang magandang balita ay ni singkong duling ay hindi po tayo siningil ni direktor Brillante Mendoza sa apat na 30-seconder na kanyang ginawa at ito po ay world-class."
Andanar said he has yet to coordinate with television networks GMA-7 and TV-5 regarding the PSAs, but he is sure that they will also support the ads.
During the election period, ABS-CBN was also one of the TV networks that aired the anti-Duterte campaign ad.
Source: ABS-CBN News
Palace: ABS-CBN, SM to air Duterte's anti-drug ads for free Reviewed by FilipiNews PH on Sunday, August 28, 2016 Rating: